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Clarity

Alex Levashov

Melbourne Area, Australia

eCommerce consultant, Certified Magento Solution Specialist and project manager.
Focus areas: eCommerce,Magento, digital marketing, strategy, project management, analytics, conversion optimisation

Mini-bio:

Started in finances (stock market trade and M&A) on emerging markets of Russia and Ukraine in mid 90th.

In 2001-2009 worked in Altima (digital agency and offshore outsourcing provider), which I fixed and grew 10x in terms of revenue and 50x in terms of profit in 6 years.
In 2009 I moved to Australia to study in Melbourne Business School where I've got MBA (full time), graduated in 2011 and decided to stay in Melbourne.

2011-2013 I worked as Senior Producer in MassMedia Studio (merged with Holler in 2013) where I planned and delivered digital initiatives for such clients as Audi, South Australian Tourism Commission, Bendigo and Adelaide Bank, ACMA, Betta Home Living.

I also had short term contract client side in Melbourne Airport where took part in number of large scale digital and infrastructure projects (WiFi, marketing automation, eCommerce, website, mobile app).

Right now run eCommerce consultancy Magenable (http://magenable.com.au) with focus on Magento platform and work under couple start-up ideas.

When I am not doing business I enjoy time with my family, travel, tennis, downhill skiing and strategic board games.

For more information visit my blog - http://levashov.biz

$4.17/min

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11 Reviews

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Entrepreneurship Social Media Marketing Strategy mobile Business Strategy E-commerce Information Architecture Business Analysis Financial Analysis Certified Project Manager

Call me to talk about

Project Management

I manage IT and digital project for over 15 years and certified PRINCE2 Practitioner

eCommerce Consultant With Over 15 Years of International Experience

Over 15 years of experience to develop online commerce solution for clients from various sectors from traditional retail to pure-play online start-ups.
Worked with both open-source and Microsoft based platforms, including Magento eCommerce (I am Magento Certified Solution Specialist, first in Australia)

eCommerce Consultant With Over 15 Years of Experience, Magento Certified

I understand both business and technologies and can help you to drive your eCommerce business growth.

Doing Business in/With Eastern Europe (Ex-USSR)

I am Russian and lived in Ukraine for 10 years, so have good first-hand experience in this area

Start-Ups

I can advise your start up, especially in digital and eCommerce sectors. My experience includes both running own businesses and consulting others.

Answers 2
Reviews 11

Answers

Alex Levashov answered

I want to sell a mobile app that would compliment an existing enterprise software by a major company. Can they reject my offer and copy my app?

Short answer - yes, it is possible.

To avoid that you may need to think about the barriers that make this scenario less likely:
1. Frame your solution such a way that it will be easier and more profitable to cooperate with you than copy
2. Select for begin small enough niche, so they don't bother
3. Get a patent for you technology

You may also try to ask them to sign NDA and Non-compete agreement before presenting the idea, but it will be extremely hard to do.

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Software Development

Alex Levashov answered

I need to have an advanced membership website developed - do you have recommendations on choosing between WordPress and Ruby on Rails?

Disclosure: I co-own the business that does both custom development and Wordpress development.

While there are number of plug-ins to organise membership website for Wordpress, I don't think that you can build something like Clarity there.
Like others wrote in your case Wordpress can be a way to test the water, prove that there is a demand for your solution. You'll get something running fast albeit you have to go with what is available rather than develop it the way you see it.
Sooner rather than later you will overgrow the platform: the solution will be too complex, to slow, to hard to maintain and modify. This is a point to leave Wordpress and develop custom solution with Ruby or other technology.

Should you start from Wordpress or Ruby depends on many things, the most important in my opinion are;
- Where is your innovation? Is it on tech side or more on business side?
- Can available Wordpress plugins meet at least critical requirements to your MVP ?

Feel free to contact me for further discussion of your projects.

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WordPress

Ruby on Rails

Web development

Reviews

It's a joy working with Alex - he has a good understanding of the clients' businesses, which was integral to the way he managed his projects and was very conscious of recommending what's right for the client.

Great at budget and time keeping, has good working relationships all round internally and externally, works autonomously which is a fantastic trait as a senior member of the team.

May Liu Source: LinkedIn

Alex was a dedicated and reliable account manager for the Brotherhood's large and complex website. His knowledge and understanding of our requirements was terrific and he was always willing to help out with practical advice and recommendations. Apart from being an expert in his field, Alex is a personable and customer service oriented person and one of the best web producers I've had the pleasure of working with.

Chris Roberts Source: LinkedIn

Alex worked with me at MassMedia Studios and then later in the merged Holler/MassMedia businesses. He is one of the rare few producers and project managers who can both demonstrate strong capabilities in client services as well as technical management. He profitably ran our Melbourne office for 2 years, quite autonomously, being key contact for our client base without much need from management other than the occasional escalation or decision. We could rely on Alex to get whatever was needed done, not allow scope or budgets to creep and importantly, take up the slack when Sydney had overflow (regularly). I would recommend Alex to anyone seeking a strong senior producer/project manager and would happily vouch for him for any verbal reference required.

Duncan Stewart Source: LinkedIn

I have worked with Alex in several digital projects - he is an excellent Senior Producer with a strong knowledge of different technologies, as well as he is an excellent team mate, always helpful and reliable, and simply a great person to work with.

Liisa-Maria Kalliomäki Source: LinkedIn

I know Alex as first chief in my career and it was a very good experience. He was always polite, friendly and responsive with the team, while keeping business under control. I enjoyed to work with him.

Roman Malko Source: LinkedIn

Alex is a hard-working and analytically-minded student. His insightful comments are always welcome in class, and his performance on written work is good as well.

Michael Vitale Source: LinkedIn

Alex was a panellist at a Churchill Club Open Forum in Melbourne, Australia entitled "Outsource Offshore". The audience was impressed hearing about what makes a good client and what makes a good project from the point of view of the supplier in Russia and the Ukraine. As potential customers, we benefited from his point of view and experience. Thanks Alex.

Brendan Lewis Source: LinkedIn

Alexander is a visionary manager, able to see trends and take action to stay ahead of the curve. His strengths extend to implementation, where he possesses a very high degree of both technical and managerial skill.

private private Source: LinkedIn

Alexander is a highly professional project manager with clear view of current situation and the overall progress of the project.

He is able to a non-standard decision while working on the project, can work under stress and able to encourage people to meet the project goals and deadline.

Eugene Labunsky Source: LinkedIn

During the time I've been working with Alexander I recognized him as a result-oriented manager with a strong sense of responsibility. He has great analytical skills and is able to pick the best possible strategy to get project accomplished. Business running under Alexander's control is always stable and predictable from either client and employee sides. His reliability and quality approach has been proven in many projects we've done together.

Roman Hultso Source: LinkedIn

I have continually worked with Alexander for over ten years and have found him to be very competent in bidding, designing and executing advanced web site development projects. Alexander and his team are able to envision, develop and implement fresh, creative solutions for the most demanding programming challenges we have given them. I highly recommend Alexander as a effective and efficient IT professional.

Daniel Gobin Source: LinkedIn

Member since December 2013