Ashley Carrier

Consultant, Marketing Expert, Owner/Operator of ABD Promotions, Small Business Blogger, Critical Thinker, and Problem Solver.

Advisors startup founders and billion dollar companies. Van Leer is an experienced executive and entrepreneur with the proven ability to drive company growth with a North Star metric. He helped scale numerous startups and verticals from 6 to 8 figures. Most recently helped 2x a billion dollar vertical. Van Leer has helped scale companies in the FinTech, PropTech, Retail, Licensing, and AI industries.

Over the last 15 years we've sold over 2 Billion dollars of consumer packaged goods through our own cash register. Strategy. Systems. Scale. That's how we did it. I'm an old-school entrepreneur with experience across dozens startups, acquisitions, & many exits. (over 350M in deal valuations). My expertise shines in leveling the playing field for small businesses against industry giants through innovative marketing and strategic use of technology, demonstrating that it's indeed possible for "David" to challenge "Goliath." My professional journey has extensively covered areas such as FBA and Shopify ecommerce sales, SaaS, negotiations, and mergers & acquisitions. I've gained invaluable insights the hard way—through hands-on experience and substantial financial investment. I hope to help you skip some of the hard lessons. With a robust background in marketing, particularly online, I've overseen tens of millions in digital advertising annual spend, emphasizing the importance of systems that track return on investment to ensure growth & profitability. Furthermore, I have navigated the fundraising landscape multiple times, engaging with venture capital, private equity, and hedge funds from an entrepreneur's vantage point. This experience has equipped me to guide other entrepreneurs through the complexities of raising capital and negotiating deals, drawing from a wealth of both positive and negative outcomes. Throughout my career, I've also provided consulting services to a diverse range of companies, from agile startups to billion-dollar public entities in retail and manufacturing. I'm a staunch advocate for systemization, believing strongly that successful businesses are built on systems that ensure predictable, positive outcomes every time. This philosophy is the cornerstone of scalability and operational excellence. Let's connect and unlock the potential of your business with proven strategies and real-world wisdom. If you are not ready to spend $$, I understand. Check out the MyMentorSteve.com free solution to learn more until you're ready to take it up a notch. :)