Global experience in brand building leveraging consumer understanding. New product launch from idea to post launch; do's and don'ts. Business Model and Strategy development leveraging trend forecasts, market understanding.
20 years experience in strategy development, new product launch development and success. Assessing your business model and helping you identify key action steps.
The Market Research industry is undergoing significant transformation via technology disruptions as well as low cost providers for traditional MR activities. Key for any outsourcing company will be the type of value add and points of differentiation vs. all other companies.