Last project overview:
Now Discover GmbH, Berlin
Co-Founder (April 2011 – Present)
Abstract Concepts: Consumer Psychology & insights, Decision Journey data, narrative transportation, Consumer generated content, Virtual Assistance. Tech Concepts: Automation, REST API, Data Feeds and structuralizing, Machine Learning, Ontologies, content categorization, Contextual Recommendations, Interest Graph Content Scoring, Predictive analytics, Personalization, Adaptive marketing, User Modeling, Adaptive UX, Micro services, Cloud computing, IaaS, Spring Ops Focus: Future visioning, Lean Management, Design thinking, Post-Agile Software Development, Proof of Concept & Protypying, MVP, R&D Partnerships, Fund Raising, Business Plan Modeling, Financial Planning, P&L, Team Building & culture, Thought Leadership, Minimum Viable Brand, Marketing & Sales - Conceive vision for a SaaS-based content recommender system to automate the digital supply chain for internet retailers and brands - Implemented lean approach from ideation phase, hypothesis testing and rapid protyping to craft user stories and feature matrix for sprint planning. - Product Ownership role to conceive technology roadmap and product backlog prioritization/grooming. - Business case and market evaluation for use case (TAM/SAM/SOM), - Concept for technical onboarding and UX across different E-commerce platforms and integration paradigms (snippets injection, APIs, Plug-In Extensions) - Collaborate with chief data scientist and CTO to design framework and data flow model for recommender system. - Successful application of ProFit Project funding (€1.3m) for research, innovation, and technology from Investment Bank Berlin.