Vincent Ferraro CHIEF MARKETING OFFICER | CMO | CONSULTANT

Vince is one of the most versatile and experienced marketing executives I've ever worked with. His breadth from product generation to brand to multiple-region go-to-market combined with his BtoB and BtoC depth gives him the creditability to lead the full 360 degrees in the marketing realm. I valued Vince's global consumer marketing leadership and know-how as well as his collaborative style of teamwork at Kodak. I continue to admire his marketing leadership at the Connect Springboard incubator, where he provides exceptional mentoring and guidance to fledgling companies.

I have had the pleasure of working with Vince while we were colleagues at both Kodak and Hewlett Packard. Vince possesses a wealth of knowledge within both the Marketing arena, as well as cross-functionally across the business spectrum. He drives his teams to achieving business results through active communication, and a common vision. One of Vince's most notable qualities is the high level of energy that he brings to his professional endeavors. His strong commitment to the success of the organizations where he participates is evident in the energy he brings to all of his
management activities.

Vince does a great job of staying abreast on the latest customer and societal trends. He is expert in social media, and the ways that businesses and individuals use it to achieve professional and personal goals. He also shares his business knowledge in a variety of forums where he functions as a speaker and / or teacher.

I would heartily recommend Vince for executive roles where knowledge, passion and commitment are key elements for success.

I had the pleasure of serving on Vince's leadership staff while at Eastman Kodak. Vince is a high energy executive with a passion for marketing. This passion coupled with his acute attention to detail, big-picture perspective and financial acumen led us to many successes during our tenure. Good leader and an even better friend.

Vince is a results oriented senior executive who has held a range of critical leadership roles in Hp’s highly profitable printing businesses. Vince has a keen sense of strategy and has been the key force behind many of the business’s most successful initiatives. He is a straightforward communicator and is well respected by his team and colleagues. Vince has a well earned reputation for shaking up the status quo to spur the team on to greater achievements. At the same time he is known as a strong collaborator with others. Vince and I help complementary roles in HP’s personal printing business as VP’s of future and current business, and he was a pleasure to work with while we were driving exceptional business results. Vince’s achievements include building the business management system used globally by all of hp’s high volume printing businesses. Additionally as VP of Marketing for the Laserjet business, Vince increased both market share and profitability to record levels.

As one of our esteemed marketing executives, Vince was instrumental in articulating HP’s Imaging and Printing business to a diverse audience of customers, media, industry analysts, financial community and influential business press. His expertise lies in delivering credible and engaging interviews via video, live broadcasts, web 2.0 interactive marketing and industry speeches. He excelled in developing the product and business strategies which evolved into the overall HP printing strategy. Vince is a talented, passionate and respected leader who motivates his integrated marketing and communications teams to reinforce HP’s brand and achieve business goals. I learned a great deal from Vince and enjoyed collaborating with him and his teams.

I very much enjoyed working with Vince at Hewlett-Packard. He is energetic, creative, and dedicated. Vince has a passion for doing what is to right for the customer, especially in terms of developing innovative solutions and programs for their benefit while competitively positioning the company or brand that he works for. He also takes very seriously his commitment to achieving financial objectives and does everything possible to achieve them. Vince is a highly polished, yet very personable, professional who will add significant value to any executive leadership team fortunate enough to have him join them.

I enjoyed working with Vince at Hewlett Packard both while I was part of the Regional Category Management team as well as working for Vince as WW Marketing Director in the US and in China. Vince has always shown great passion for the LaserJet business and has contributed to its success both strategically and operationally. He has demonstrated great industry knowledge and has influenced many of the product decisions we made over the years. Vince is a great testimonial of the LJ brand success. I am happy to recommend him.

Vince really enjoyed the challenges inherent in running a large business and readily engaged in dialogue to test his ideas and theories. In other words, he didn't just dictate, but sought input along the way -- from both his team and outside partners. I also appreciated the perspective he brought from his time in Singapore, managing the LaserJet business in a diverse region. I have known Vince for many years and would enjoy working with him again down the road. Good luck finding your next challenge, Vince!

Vince is an excellent people manager. He has strong leadership abilities and a successful track record at directing business initiatives. Vince uses his EQ to further the development of his direct reports.

Vince is an inspired leader who cares about his people and is diligent to engage with them regularly - he motivates and empowers his employees through active one-on-one management and is passionately engaged in the success of HP's business.

I knew in spite of his significant responsibilities and 90+ person staff that I could find time on his calendar. His tireless energy amazed me time and time again. What a pleasure it was to work in Vince's business.