Christian Macicek is an experienced procurement and sourcing specialist with deep expertise in the European retail and food distribution landscape. As Senior Purchaser at Kagerer Seafood, one of Europe’s leading importers of premium fish, shellfish, sushi ingredients and Asian specialty products, he manages key product categories and directs all import activities from Asia and the United States. His work ensures the reliable availability of high quality products for both the European wholesale sector and retail oriented customers.
Christian’s strengths lie in his ability to evaluate international suppliers, identify emerging product trends, and negotiate highly competitive purchasing conditions tailored to the needs of the retail market. He continuously sources and analyzes new markets to assess their potential for European buyers and develops calculation tools that clarify cost structures across the entire import chain—supporting retailers and distributors in making profitable, data driven decisions.
With a background as Dipl. Hotelier und Restaurateur, Christian brings valuable end to end understanding of consumer expectations, product quality standards, and operational requirements within the broader food and retail ecosystem. He is fluent in German and English and serves as a trusted partner for consulting firms seeking insights on category development, private label sourcing, retail ready product ranges, and optimization of global supply chains.