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Keyword Research & Mapping for SEO (Search Engine Optimization)
Created 8 years ago in Sales & Marketing / Search Engine Optimization

I execute keyword research at a scale that few other SEOs can compete with. Not only do I find the greatest number of keywords for any one business/website (2,000-6,000 relevant keywords), but I also manually break those keywords apart into relevant and related groups. This allows us to then strategically plan out content and optimize targeted pages for dozens of long-tail keywords.
You can learn more about my process here:
https://www.sureoak.com/process/
We collect keywords from the following sources and more:
Import previous keyword research.
Import keywords from Google Analytics/Webmaster Tools.
“Get Ideas” from Google Keyword Planner from landing page.
Check and import the keywords that your site is already ranking for
Check and import keywords that 3-6 competitors are already ranking for.
“Get Ideas” from competitors’ landing pages in Google Keyword Planner.
Check competitors’ meta keywords.
Manually brainstorm a list of ideas and use Google Keyword Planner to “Get Ideas”.
Get keyword suggestions from Ahrefs, SEMrush, and more.
“Get Ideas” from a list of services available from website.
Manually create a “mashup” of keyword combinations/permutations.
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Tom Casano
New York City, NY
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Director of SEO agency, Sure Oak SEO. https://www.sureoak.com SEO Expert. Took a startup from 0 to 20,000+ organic visitors/month with no budget. I help businesses to rank higher with SEO and acquire more qualified organic traffic to generate more leads, increase sales, and grow your business. Not only an SEO expert, but I also execute digital marketing strategy via numerous online marketing channels and techniques.
Reviews (31)
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Source: Clarity greg weinstein Sep 28, 2018Had a quick but useful chat with Tom
Source: Clarity Will Slator Sep 27, 2018Tom was extremely knowledgable, professional and a really nice guy. He is an authority on SEO and bouncing off where I'm at with my business and what I'm looking to being able to do was invaluable. Would highly recommend!
Source: Clarity JAMES LEBOEUF Aug 21, 2018Super smart guy when it comes to SEO. Great approach towards the long term game. Took away a few nifty tips for moving forward. Thanks!
Source: Clarity Brian Meert Aug 3, 2018Tom provided some very actionable ideas on optimizing content for search. I picked up a lot of awesome tools and tactics and can't wait to try them. Thanks, Tom!
Source: Clarity Francesca Nicasio May 3, 2018Tom was insightful and straight to the point. A breath of fresh air. Call Tom if you want it straight and with an expert perspective. Great guy, great call!
Source: Clarity CHRIS BURKE Apr 26, 2018the startups.com platform
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