Thomas Coolidge, CEO of Direct Response Pros Inc. (DRP), has been working in direct response marketing and advertising — encompassing TV, Radio, Social Media, Mobile and call center work — for the past 13 years. DRP specializes in custom direct response pay-per-call marketing and sales campaigns, using Social Media Marketing, Radio, TV, and mobile to drive consumer inquiries and inbound calls. Having years of experience in various industries including: Senior Marketing (back/knee braces, CPAP, diabetes, final expenses); Insurance (health, Medicare supplemental); Legal/Mass Tort (personal injury); clinical trials; research groups; home services (roofing, plumbing, locksmith, pest control); Job Recruitment (generate leads for medium/large recruitment companies). DRP also creates custom multi-channel marketing campaigns.
Coolidge purchased all the radio advertising for Ron Paul’s 2008 presidential campaign and was the first to introduce a direct response advertising approach. He has generated more than $600 million in mass tort litigation case value during the past six years. Coolidge has been providing pay-per-call and performance-based advertising since 2005. He has a degree in economics from San Diego State University (2003) and has traveled around the world on a boat.