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Expertise

$2.50/min

Developing a Solid Creative Brief

(1)

Created 6 years ago in Sales & Marketing / Branding

Do you want to have that awesome feeling of confidence that you've nailed it on all of your projects before starting?

By developing a solid creative brief, you'll be able to align with your stake-holders, peers and vendors to be super-duper-clear on how to execute on the project vision.

Takashi Kusui

San Francisco Bay Area
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Award-winning Creative Director & former Design Director of Lyft. As Founder of Iyashi, I coach executives and entrepreneurs on building brands people love. With over 13 years of experience, I am passionate about building effective brand to product experience as the core of his design ethos. Iyashi (Ee-ya-she) https://iyashisf.com is a design and brand studio from San Francisco. We craft corporate culture, core values, design systems and content for our clients to build brands people love.

5.0

Reviews (1)

This call was awesome. Takashi is very professional. I have done a lot of self-study on branding and am trying to implement it within my team, with slow progress. Takashi helped me understand the concept of the value of brand equity, the specific steps to putting the brand together and how to communicate across stakeholders, teams and designers. There is a lot of articles about branding, but not much of how to implement the process. Definitely worth the call. I will be back again to learn more!

Source: Clarity Joanne Chang Apr 5, 2019