Bestselling author and award-winning expert on copywriting. (Brand naming, email campaigns, ads, sales pages, etc.)
I'm an award-winning copywriter, author of The Everything Guide to Writing Copy (Adams Media), and director of the Copywriting Training Center. In 2016, I was named "Copywriter Of The Year" by AWAI.
I've taken one of Steve's courses for professional writers and regularly receive his e-newsletter. His experience and advice have been most helpful. I'd recommend anyone interested in copywriting and copywriters to contact him -- in fact, I tell my copywriting class at the University of Toronto to do just that. -Leslie C. Smith
Steve is an excellent teacher. His style is concise, relaxed and interesting. I gained a great deal from his teachings and his books. And I left with real hands-on experience through the work that was assigned. Steve is a true expert in his field. Any copywriter could benefit from his suggestions.
Over the past few years, I've invested a considerable amount of money into my continuing copywriting education. I've ordered and studied many courses from many different coaches in the industry.
Of the many manuals and books that don the shelves in my office, Steve's materials are the ones that I refer to most often. Hands down.
Steve offers very practical advice, tips and instructions for copywriters, in a format that's always easy to follow and understand.
I have absolutely no reservations of recommending Steve to any copywriter looking for a veteran coach of the business. I also recommend his books and courses, including "The Everything Guide to Writing Copy", and "Secrets of Writing for the Business to Business Market" course, which was written for American Writers and Artists Inc. (AWAI). Great stuff.
Hiring Steve as a marketing coach is one of the best investments I've made in my business. He really took the time to understand the value I provided, vastly improved how I marketed my services, and shared practical strategies for reaching out to ideal prospects and turning them into clients. My first call with Steve took place a few weeks before I transitioned into full time freelance writing, and within four months, I was exceeding my income projections. Not only is he an expert coach, he’s also very personable and clearly cared about my success. I highly recommend his coaching, his books, and his courses!
Let's face it: learning any new craft can be difficult. But it doesn't always have to be that way.
Learning a new skill can be easy AND fun.
I know because for two months, Steve is someone who helped make my copywriting dreams come true.
He's an effective copywriting teacher and coach. On top of that, he's personable and makes learning an enjoyable process.
If you're on the fence about working with Steve (as a client or as a student), it's time to jump off and call him.
Thank you for your talk on “Writing Copy that Sells” at Pro-Track Speaker Academy.
Our participants raved about how you are able to take complex content and make it immediately understandable and applicable.
Your formula is easy to follow and allowed our participants to create copy within a few minutes that is ready to present to their clients.
Thank you for your expertise and creating an easy to follow system that creates success.
I would recommend you to any group or individual who wish to create their own marketing copy that will create their success.
Thank you for an invaluable presentation!
They say a good consultant provides 10 times the value of their fees, and Steve did that for me. I recently engaged Steve as a coach to help take my writing business to the next level. He instantly zeroed in on several key areas where I could restructure my services to provide more value to clients and raise my fees. I've known Steve as a colleague for years, and I've often said he's personable, helpful, insightful, and an all-around great guy. Now I can add something more to that list: He's a tremendous business coach, and I plan to engage him again in the near future.
In my opinion, Steve is simply one of the best business-to-business copywriters in North America. Steve takes the time to really understand his client's needs and has an uncanny ability to write copy that reflects the client's unique "voice" - and that gets results. I worked with Steve on Website copy, e-newsletters, whitepapers and sales letters and all were done superbly. Steve is also a pleasure to work with - open, honest, reliable and fast. I highly recommend Steve as your strategic partner for marketing communications that really matter.
I've taken a number of Steve Slaunwhite's programs as well as worked with him one-on-one. Steve knows his stuff like no one else. He consistently offers sound, practical, real-world advice based on his many years of experience. Without fail, Steve always provides outstanding value in all of his programs and courses. He's extremely generous with sharing his skills and expertise with his clients and is helpful and encouraging. I hold Steve in the highest regard and recommend his programs and services without reservation.
Steve dramatically improved the marketing efforts of the Canadian Association of Professional Speakers - Toronto Chapter. He was relentless in helping us streamline our communications and consistently deliver high value messages to our members.
Throughout the year we faced many deadlines. We knew Steve was stretched thin, but he never complained. He just delivered. During our board meetings, he always contributed valuable insights borne from his many years of marketing experience.
I recommend Steve unreservedly!
I am impressed by Steve's approach to marketing which has provided me with clear direction and options in developing my B2B copywriting business. Steve's coaching style is very personable and down to earth. If you are looking for an effective copywriting and marketing coach Steve should be your first choice.
Rick Gilreath Professional B2B Copywriter