Founder & CEO @ The Rosé Media Group; Digital Marketing, Social & Influencer Marketing Expert; Passionately worked with 35+ B2C Brands in Fashion, Beauty, Tech and FMCG to strategize and grow; Entrepreneur since 19!
From start-ups to MNCs, I have helped fashion, beauty and technology app organisations unlock growth opportunities. This ranged from creating go-to market actionable tactics and helping scale FMCGs from $13,000 to $262,976 in 6 months. While focusing on revenue growth, I also focus creating tactics to not just retain customers but lower customer acquisition costs in other ways as well.
I strongly believe in working with clients one-on-one to offer the most tailor-made social media plan. I assist the brand from A-to-Z, which includes developing the social media BRANDING STRATEGY, Marketing & Social Strategy, developing mood boards and content types, working alongside your team to develop content and creating a solid content plan. As a social strategist, I ensure that the overall platform extends to your consumer’s daily interactions with the brand in a meaningful and engaging way.
I find it extremely critical to have a solid brand strategy that can differentiate your product when consumers are deciding. That includes creating a brand voice, image, story, and values. I dig deep to know your category and consumer - Ranging from competitor and market research, plus digging into your current consumers thoughts. Then develop insights that drive meaningful creative platforms and tactics.
I create visual identities for brands, to help make them recognizable and memorable (increase awareness). I have worked with 20+ fashion, beauty and FMCG brands to develop brand identities for going to market/launch and also helped shaped re-branding strategies and identities.
