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Growth Hacking

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Created 13 years ago in Sales & Marketing / Growth Strategy

Sean Ellis is credited with coining the term “growth hacking” in 2010 http://en.wikipedia.org/wiki/Growth_hacking. The term was based on the approach he used to grow Dropbox, Eventbrite, LogMeIn and Lookout and what he saw teams doing at other fast growing Silicon Valley companies doing like Facebook, LinkedIn and Twitter. Unlike traditional or even online marketing, growth hackers use a process to rapidly experimenting across all of the key growth drivers in a business from acquisition and activation to engagement, referral and monetization.

The growth hacking process has now been adopted by 1000s of fast growing companies. In 2013 Sean launched a community for growth hackers at GrowthHackers.com where every month over 150,000 active users now learn and share best practices for accelerating sustainable growth using a growth hacking process.

Whether you're just getting started with growth hacking or want to build a world class growth team, Sean can help you think through the challenges and come up with a game plan to maximize your success.

Related Topics

Marketing
Growth Hacking
Start-ups
SaaS
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Product Marketing
Online Advertising
E-commerce
Mobile Devices
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