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Expertise
MenuInnovative Product Development & Branding Strategist
Created 11 years ago in Product & Design / Product Management
I'm here to help you remove the noise and gain clarity when it comes to your product strategy, roadmap, and process. My product management career started in 1995 at NASA and I've since lead product efforts at larger enterprise software companies (IBM, Peregrine Systems), running an in-house agency with retail powerhouses (Westfield), and directing pure play ecommerce brands (Bizrate, Shopzilla, Beso, Tada). My experience is extensive for both desktop and mobile implementations.
Nothing excites me more than taking abstract ideas and turning them into successfully launched realities. Product work is the perfect cross-section of business, creative, and tech which is why I love it.
Recently I've been helping several early stage companies with my consulting business. I'd love to help you too.
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Scott Brandon Peterson
Austin, TX
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Austin based consultant for interactive startups, or larger organizations with digital departments, needing professional advice for product development, digital presence, branding, marketing, user-centered design. I bring clarity when things are cloudy, simplify the complex. http://www.joyrideconsulting.com/