India Sales & Marketing professional with 25 Years of rich experience driving various category businesses for Sony In India. Ideally placed to advise startups, large corporations on doing business in India.
As Head of category business at Sony for many years I was responsible for almost all Sony brand campaigns conducted in India over the last 5 years. I would be able to advise upcoming consumer goods businesses in India on drafting their marketing communication strategies with the deep understanding of Indian consumer mindset & so also their purchase journeys.
With 25 years spent at Sony In India with most of them at a critical leadership level I have the ability to advise companies on doing business in India in the process shortening the learning curve. My expertise extends to all aspects of setting up a Consumer goods business from scratch in India including Sales, Marketing & Supply chain planning.