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MenuReno Lovison Video marketing & strategies for service business
Communications and Marketing Advice for Growing Businesses: I can help you effectively communicate to your target audience who you are, what you do and why they need to engage with your product or service? Over 20 years of marketing experience to help you tell your compelling story. We specialize in local service businesses and those looking to include video marketing as part of their communications strategy.

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Areas of Expertise
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RL$1/min per minuteNew ArrivalWeb Video Marketing StrategyReno Lovison • ChicagoCreated 10 years ago in Sales & Marketing / OtherDiscuss why and how to incorporate web video into your communications and marketing strategy. Techniques you can do yourself and when it is appropriate to get additional assistance. Discus ideas you have or explore what kinds of ideas may be beneficial for your enterprise. How video can enhance your visibility, extend your message and improve your SEO.Reno Lovison ChicagoNew Arrival
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RL$1/min per minuteNew ArrivalYoutube Is Social MediaReno Lovison • ChicagoCreated 10 years ago in Sales & Marketing / Social Media MarketingLet's talk about how to use Youtube and how to leverage video to extend your message. Youtube is social media too.Reno Lovison ChicagoNew Arrival
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RL$1/min per minuteNew ArrivalVideo for Public RelationsReno Lovison • ChicagoCreated 10 years ago in Sales & Marketing / Public RelationsIf you are a PR Pro or doing your own Public Relations campaign. Let's talk about 6 ways you can use video to promote and extend your message. How video can enhance your written press release or other written communication. What kinds of video to capture; Why use video; How to shoot it; Where to share it and more. Tell me about your campaign and I'll help you with and questions or issues you have; or help you with a customized web video plan you can implement yourself.Reno Lovison ChicagoNew Arrival
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RL$1/min per minuteNew ArrivalVideo Promotion for AuthorsReno Lovison • ChicagoCreated 10 years ago in Sales & Marketing / PublishingThere are very specific and effective ways that authors and publishers can promote their titles using video. This includes book trailers and more. How to produce your own as well as when to seek help. Fiction or non-fiction. Where to put your videos and more. Ask me anything I have produced over 100 trailers and have assisted hundreds of authors. Have questions about editing or shooting? Need to find pictures, video, music or voice-overs? I also produce a TV show about books and authors available to over 350,000 households in a major market. I am anxious and willing to help.Reno Lovison ChicagoNew Arrival
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RL$1/min per minuteNew ArrivalFace-to-Face NetworkingReno Lovison • ChicagoCreated 10 years ago in Business / Getting StartedIf you are a local service provider, one of the best ways to grow your business is through face-to-face networking. A local service provider is anyone who gets the majority of your business from people within a specific geographic radius within close proximity to your place of business. This could be a hair stylist, healthcare professional, lawyer, plumber, restauranteur, therapist, piano teacher, etc. I am the author of "Turn Your Business Card Into Business" which is largely about growing your business through personal contact. Talk to me about how to create a networking strategy for your business; what issues you have in regard to meeting people face-to-face; techniques you can use and more.Reno Lovison ChicagoNew Arrival
- Reviews 14
- Answers 1
Reno has worked for me on many programs and is an outstanding asset to any meeting team.
Catherine Griffin
President
A La Carte Planners
Reno delivered to me a well-scripted and gripping video trailer for my new novel, SECOND CHANCE, due out in November 2013. The quality was superb. Reno was a consummate professional. We were able to exchange creative ideas throughout the process. He delivered the final product on-time and was very patient in loading and re-loading the videos when I had trouble with my computer.I highly recommend his services and will use him again in the future---David Perry, national best-selling author, www.davidperrybooks.com
Source: LinkedIn David Perry Nov 9, 2014Reno, has provided my company with great marketing videos. He amazed me with his insite into my clients expectations which show in the videos he has produced.
Source: LinkedIn Simon Bray, Mobile Engagement Consultant Nov 9, 2014Reno Lovison is a renaissance man. I have known him for years
He created a trailer for my book A MONK IN THE WORLD.Also, Reno filmed and directed the promotional video for my work.
Combining directing,editing and techological saavy with grounded strategies for success,Reno Lovison offers the winning ,perfect combination.
LinkedIn only let me choose three attributes for Reno and his work, so I chose the 3 most important ones that are displayed on the terrific video book trailer he produced for me. Take a look: http://www.youtube.com/watch?v=5k1y4ZhO21w&feature=share&list=PLbGTiSrw9lMPxIE_jBbcvhD7DkK9oJ6tF
I am cheating the system a bit, but you need to know that, in addition to the selected 3 attributes, Reno is a very personable expert at what he does. His trailer was on time and the man has very high integrity in dealing with his clients. I'll be back for another does of his work for my next novel, "Inside Moves."
Walter Danley
Very pleased with professional results. Definitely a go-to person if you're an author in need of PR!
www.calorey.com (see youtube on homepage)
I hired Reno to produce a video trailer for my novel, The Siren's Call. Reno's work was exceptional. Within 24 hours the video has already been shared several times on Facebook and resulted in at least a dozen sales of the Kindle version of the novel that have been reported to me by friends and friends of friends who viewed the trailer.
Reno was easy to work with, he took the time to understand the material, write a detailed storyboard, and work with me interactively on the image and music selection as well as the quality in the voice selected for the voiceover.
Reno's work was completed quickly and is of the highest quality. I would definitely work with him again and I would encourage anyone needing promotional work to seek him out.
Source: LinkedIn Matthew Urdan Nov 9, 2014We needed someone quickly to facilitate our client’s real-time book launch via Webcast both to European and American audiences. Reno filled the bill perfectly. Our client was delighted with his work. Reno took care to explain each step of the process and we ended up with a product that both our client and we are proud to show. We will certainly turn to Reno again when the need arises.
Source: LinkedIn Jim Kepler Nov 9, 2014Reno did the short video for my book. I have had numerous interactions with Reno through various associations and found his knowledge and experience of marketing, business and the internet to be first class. A true and top quality networker as well.
Source: LinkedIn Terry Bass Nov 9, 2014Reno and I have known each other for many years, and he has assisted our Company with video work at our website, http://www.DoorCountyNavigator.com, in both field work shooting and in production, editing and voiceovers.
Always happy to work with Reno Lovison Marketing.
Source: LinkedIn Dan Silvestri Nov 9, 2014Of course we don't know what your business is, but I suggest it's fine to go "old school" and work your face-to-face mojo. As the author of "Turn Your Business Card Into Business" I am all about finding people to interact with personally. This is the ideal way to grow a local business. It's how I grow my video business.
There are too many ideas to share them all here but basically you want to begin by looking at your current network. Then start getting in contact with everyone and let them know what you are doing. Create opportunities for people to introduce you to others. Have breakfast and/or lunch everyday with someone who is either a current, past or prospective client. Do not miss a holiday party in the next few months. Attend networking events. Don't act desperate, just be professional, share information and be sure the people you know understand you are really trying to grow your business and would appreciate a referral. Then meet those new people and do the same. Use the phone to call people you cannot meet with.
Make a plan to talk with 10 or 15 people per day if possible. Make another goal to meet one new person every day, tell them what you do and give them a business card. It may seem daunting but one you get started you will see it begin to snowball as you have more follow-ups and more contacts. The truth is these people usually respond quicker and are better clients over time because they have met you personally and will want to help you. Don't assume people know what you have to offer. Talk to everyone and remind them about your product or service.
I do this periodically myself and recently contacted about 50 people who I interact with on the web or see periodically and I got 5 new projects being discussed. Each of them said, "I've been meaning to call you" or "I'm glad you called I have an idea I want to talk about." This is how it works. Keep reaching out. Oh and be sure you do it with a business card in your hand to have as a reminder ,-)
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