Weve got 10,000+ customers and I'd like to get feedback but not leave it too open ended. What are great questions and their intended purpose that I should be asking to learn?
Effective customer satisfaction surveys include three main sections:
* Overall Satisfaction Questions
* Dimension Questions
* Demographic Questions
Here are some good overall satisfaction questions to ask:
* How would you rate your overall experience with our service?
* How likely are you to return to our store?
* How likely are you to recommend our services to your friends and family?
You can check out a full list of questions in the blog about customer surveys, too: http://www.fieldboom.com/blog/customer-service-surveys/.