Question
For some context, I’ve just launched a personalized hair care guide for women and set up an eCommerce store for it. I’ve done everything on my own, from product creation to building the store, and started reaching out to influencers to help promote it. They liked the guide, but when I offered a profit-sharing model instead of upfront payments, many declined or didn’t respond.
Now, I’m looking for some guidance, potential funding support, or even a partnership to bring this project to life. If someone here is interested, I’d be happy to share the guide for a closer look, and if you find it worthwhile, I’d greatly appreciate assistance in marketing and scaling this.
Any advice or support would mean a lot!
Answer
Your personalized hair care guide has potential!
With a strong foundation in product creation, eCommerce, and influencer outreach, you're well-positioned for success.
Consider these strategies:
Revisit your influencer approach: Explore alternative partnerships like content creators or beauty bloggers who align with your brand.
Focus on your unique selling proposition: Highlight what sets your guide apart from others on the market.
Leverage social media: Create engaging content and run targeted ads to reach your ideal audience.
Build an email list: Offer incentives to collect email addresses and nurture leads.
Seek strategic partnerships: Collaborate with complementary businesses to expand your reach.
Let's discuss how I can help. I'm interested in learning more about your guide and exploring potential partnerships or marketing strategies. Please feel free to contact me to discuss further.
