If I'm hiring for a Product designer role, can I expect candidates to have UX research experience?

You have to be careful on selecting your co-founder. I know it's an already cliché to mention it, but selecting one is like selecting a spouse to marry. You need to know the person first, and even some investors and accelerators dismiss automatically startups because the founders didn't meet before working together in the startup. If you're doing a tech startup, the co-founder should have a technical background if you don't have it. That will save you a lot of money when you're bootstrapping as well as making sure you deploy a great product as soon as possible. Once you want to work with someone, my best advice is to hire them to do a project or a task inside the startup. More than words, you need to see them in action and that way you can evaluate your chemistry as a team. When you already worked the details and decided to create a startup together, you need to be smart about the plans. You need to sign a partnership agreement and put the equity in a vesting option. In Silicon Valley, the standard vesting period is 4 years with a one year cliff. After one year, the founders fully own of the 25% of their shares. That means if they leave the company before the first year, they will not have equity in the company. Having all that in mind, I think it will help you select the best co-founder possible and also be a better bet to investors if you ever decide to raise money. I hope it helps!

Does it need to be in metal for a prototype? If not, do a 3d printed model and, if needed, wrap it in metal sheet/foil. There is no cheap way to do a production quality prototype.

Shipping components are expensive and unless you have the volume to buy in quantity vs small bundles is when you'll be able to shop around for a better deal. For example, Uline offers packaging in bundles of 8 or 25 as their minimum, this is stock item for which they order several thousands units of to keep the cost down. For you it fits because you can buy in small amounts at a time. However, if you have a need for 1000 at least or more units then buying from Uline is really expensive compared to what you could buy them for. Uline is a major distributor with a 45-50% markup on their items (give or take) as they have large warehousing and infrastructures. If you are ready to move to the next level, first find the correct material name for each packaging component, and look for suppliers of that particular item. Search websites likehttp://www.thomasnet.com/ for suppliers. Or go through a packaging broker instead of a distributor, like Landsberg Orora, or Ernest Packaging, and they can do all the leg work for you and still save money. Additionally, I know your drawing is not to scale, but there seems to be excess empty air space, if that is true then you can customize your packaging per exactly your needs, which will help to further bring the cost down. An engineer should take a look at your current situation because there is more at play than just shipping components - method of shipping, weight, weather condition, materials thickness etc all play a roll and can all contribute to cost saving while making the whole thing function better. This question is common enough that I've written tutorials on it http://howtobuypackaging.com/how-to-buy-packaging-part-1-determining-your-packaging-needs/.

After looking at your site, I definitely belive that you have something that is extremely valuable and can definitely be popular in tech communities. Yes, your copy needs to be more focused. What is it? I would have a landing page (or a cover page) that makes it really simple for a visitor to understand what it is and why this will help them. Include an email field and offer a free eBook. I would highly suggest that you use Optimizely or Unbounce to A/B test your copy and call to actions. (Side Note: Keep in mind how much traffic you have when calculating test significance) Since you are focusing on a developers/engineers, I would reach out to 10 of your most passionate fans that have contributed or have shared your GitHub repo. Ask them if they would be willing to contribute to the site sharing their thoughts. The more influential these people are the better. Instead of assuming they have a login ask them to create an account right on that page. Also, include Twitter login. One point I would make regarding SEO: Include the name of the articles in the URL of the comment pages. This helps with sharing and rankings on SEO. Use Twitter as a growth engine and tweet out all the latest posts that you are curating to your sites Twitter account. Then if you have an active twitter following start engaging fellow engineers asking them questions about these posts. This heightens engagement and starts getting your audience engaged (some of which will convert). To take this one step further find the author of the posts you are sharing and mention them in the post saying that their article has been curated on your site (better yet you could say their article is being discussed on your site). The author will be inclined to retweet and share their post with their following. Have some variability in using this tactic, variability makes it more valuable. Use SumoMe as a really simple way to add email capture popups on the site. In regards to strategy, you may find it more sustainable to use the closed/invite only model for commenting like Product Hunt used. This creates a higher perceived value for those that access to commenting which in turn increases engagement. This strategy would go nicely with the initial outreach I mentioned above. I hope this helps. I would love to chat further here is my Clarity VIP link for a free call. https://clarity.fm/lipmanb/vip/t

Here's what you need to do to recruit any cofounder: 1) Prove or at least instill *high* confidence that you can fund the business or raise the funds required; 2) Demonstrate that you are someone worth following. What have you done previously that clearly shows to others that you have what it takes to succeed? 3) Credibly demonstrate that your idea can create massive success. An idea by itself, no matter how interesting is woefully insufficient. 4) Spend every day making outreach (cold emails, LinkedIn, dribbble, etc) to people, meeting at least 3 a week. You will "kiss many frogs." It's likely you have to meet at least 100 people to find the right person and that assumes you have 1-3. By the way, in order to actually *meet* 100 good people, you'll have to make outbound to at least 400 people. 5) Negotiate equity and compensation (pre and post funding) and ensure written alignment on how decisions are made between the two of you. Cofounder relationships are as intense as marriages. And just like getting married, it requires a lot of dating to build the trust. I'm *totally* unconvinced that two people can find a person they haven't known previously, and become effective cofounders. I think you're better off finding the money to hire someone than actually find a cofounder. The main reason? You probably won't find someone as passionate as you are about what you're building. And keep in mind, I have no idea who you are or what you're building so that's no judgement on you or the idea, just the reality I've observed over 20 years of startups.