Question
Hi,
I have a personal twitter account that I use to build my profile as I'm a consultant in management, marketing mass communication (including journalism, social media, Public Relations)
I started this account since around three years but noticed that it's not growing at a steady pace, the growth is actually slow.
I write my personal opinion on matters related to management and mass comms and also offer advice, as well as sharing articles from here and there about the mentioned topics, I try always to make the content original.
Recently I started adding random content which sometimes work and someone doesn't
The growth in terms of followers and engagement is still slow and I can't figure out what is the issue
Any help please?
Answer
Hi
I can recommend the following :
- if you go to conferences, publish blog posts or keynotes, or comment online, make sure to add your twitter handle
- add your twitter handle in your email signature and business cards
- make sure your description is good. You can say : "I answer topics about management, journalism, and public relations in... every friday 2 to 4pm"
- i also find that my followers number (> 4000 currently) increases dramatically when I go to events or conferences. So make sure you advertise your twitter there. Use hashtags, live tweet the content of the event, comment on those who tweet as well.
Happy tweeting !
