It depends on exactly what your goals are for your account... Are you looking to merely build a following? Do you want to push the followers to purchase from you down the road? Are you looking to build social proof for when clients are vetting you to see if they should work with you? Do you want to use it to drive traffic to other social media? Do you want to become a celebrity?

All of these situations merit different methods if you want to be effective. Let me know exactly what your goals are and I can help.

As you already know, Forbes listed me as one of the "Ten Consultants Who Avoid the BS" and I was named a 2013 "Marketer of the Year" by the American Business Awards. I'm a good person to guide you.