Data-driven marketing, implementation & integration of various tools & technologies for data consolidation, integration, digital/ marketing analysis, account based marketing, data visualization, programmatic, ecommerce & whole suite of AI/ML in optimising marketing. Having a Digital Marketing background, I would strongly recommend for you to pivot in the MarTech/ AdTech domain. Highly in need across geographies & business also the you may plan to upskill the 100 manpower in various functions in your venture viz. Cold calling, pre-sales, inbound promotion, customer service, project planning & so on with some amount of upskilling/ training. Hope this helps. Good luck.