Question
What types of ongoing pricing do they charge? What type of pricing structures exist? What are some of the 80/20 principles that can be applied to the consulting business? Examples and case studies are welcomed!
Answer
Some of the best clients I have from over the years came to me through some sort of course, article or blog I wrote. Building goodwill and trust with others pays off. When it comes to how much I give away vs. how much information I charge for, I use the 80/20 rule. I give away 80% of what I know for free and charge for the 20% that I feel sets me apart from my competition.