Question
The way google ad words and facebook provide targeted advertising on the internet, are there services which provide targeted advertising outdoors too i.e physical world?
Do companies look at targeted outdoor advertising? What kind of companies look for it?
Answer
Digital Billboards are making it much easier to brand, more affordable and get messages out. This year billboards around Giant Stadium will be displaying various messages, mostly branding. Small communities they work great. To drive down cost I've done them jointly with other non-competing businesses and wasn't my lowest cost way to attract a Customer, though was still affordable. Hope that helps