Question
We have a Business Diagnostic tool that is driven by AI. The tool is designed to identify strengths and weaknesses in Leadership, People, and Operations in the business.
It is purely web driven, developed in Australia, but applicable to any medium to large business and market. We want to expand into the American market.
Answer
Entering the U.S. market is a great strategic move, but it comes with its own set of challenges. I'd suggest starting with a small-scale pilot program to test market receptivity and cultural fit, especially in areas like leadership styles and operational norms. Pay attention to key metrics like user engagement and ROI.
Once you've fine-tuned your AI tool based on these initial insights, then you can ramp up your marketing efforts. But before you go all in, make sure you've considered regulatory compliance and data privacy laws specific to the U.S.