I am running campaigns on Google Adwords and I hear that people most likely to search about the store or look for reviews about the store they intent to purchase from and new to them. So, I am wondering how I can make sure that I met their trust needs while I dont reviews or such as BBB accredentials. I sell fine jewelry.
Here's a tip about how to build trust, in general.
Teach people how to make your jewelry.
Use other people's homes + have them invite their friends. The traction you'll get from people talking about your product, after meeting you face to face, is worth it's weight in gold.
This is how I bootstrap all my online businesses + anytime I'd like to create a large revenue boost, I go through this process again.
https://Meetup.com is a great place to find existing groups you can network with, to give you an even faster start.