Question
I want to startup a blog with the tagline 'Between skepticism and belief' that provides an objective and evidence based perspective on alternative medicine (acupressure, yoga etc.) and various popular self-help techniques (the secret, spirituality, meditation, NLP). I thought that empiric spirit would be a cachy name for it.
Answer
At first blush, when I see the word "Spirit" I think of the airline. Empiric resonates with me if available for a name. A few questions I would ask myself before starting who is the audience, will this monetized, and who are potential advertisers.