Question
I am currently in the start-up phase of my business, and after some digging, I found that most of my competitors consist of companies located overseas that pay their employees pennies, and offer dirt cheap pricing. My company will offer similar services, but more industry specific and personalized solutions, as well as employees with extensive experience - much more than what an outsourced company can offer...but will this be enough? I dont want to throw in the towel, but how can I compete?
Answer
If you are only competing on cost, you'll lose every time. Find some other value proposition to compete on like incredible features, fanatical support or something your competitors simply can't do with their outsourced teams.
