Question
We are a travel startup that is into helping people go on holiday vacations and trips. We have a fairly well rounded product right now but we are struggling to generate in-bound leads. There is already some effort that has gone in that direction. We have tried to implement a few growth hacks but they have not gotten us anywhere yet.
Looking to talk to someone who can offer us how to move forward from here strategically. Our startup has raised about $300 USD, we are looking to use this money towards cracking a marketing strategy for further growth of the product.
Answer
Hi,
I would recommend you do a complete marketing check up, look at your target audience and your competitors, what are they doing? What do your customers want? Where are your customers? Are you reaching the right customers? Are you delivering what they want or what you think they need? Do you have a strong branding story? Compelling content? What types of advertising have you tried? Use of images? Have you considered all of this? Please give me a call, I would love to help.
Elson