Question
The concept revolves around a radical new approach to marketing, I would dare to say never done before. BUT "radical new approach" many times translates to difficulty in understanding the concept, uncertainty and fear of investment. What would you do? How would you approach it?
Answer
I have written about it in my book 'Startup Easy'. I would recommend you to use 'Rifle Approach' for finding and pitching the investors.
To be honest, you don't have to manage the investors, they will manage you (or at least try to administer).
I will be happy to discuss over a call.
Thanks
Shishir
