Question
So let's get some things out of the way first. I'm 17 years old, currently studying Communication & Multimedia Design (first year) in Rotterdam, the Netherlands and together with a friend of mine we decided to tackle a (design) problem.
We aim to provide a solution to this problem through a platform and are currently in the concept development stage.
We are both very exited about the idea, yet very cautious not to tell anyone what we're working on because we don't want anyone to run away with our idea of course. So the burning question remains, when is the right time to launch the idea?
We have already done user research, analyzed it, defined the problem, developed several ideas to solve that problem and chose one to work out. We are currently working on a clickable prototype, promotional video and a website. Before we launch the website and video we aim to test our prototype (mainly on usability). Is this the right time to launch the idea?
Answer
After drinking a ton of whishkey... Seriously, let's set up a call, I can help.