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How would you target clients for a Paris property broker on Facebook ads who advocates for anglophone property buyers? My client is a property broker in Paris for Anglophones who can't speak French. She is basically an advocate for the buyer and has access to most real estate agencies listings. I found interests such as Paris, French cuisine, First class travel, overseas property, tourism in paris, real estate, luxury goods and of course earning over 150k annually. I also insights to find some publications etc like new yorker. How else would you narrow the target audience? Im using the digitalmarketer.com strategies. Thanks for any help.

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Digital Marketing Strategy

Answer

Austin Schmidt answered

Hey there,

A big one is location = Paris but language = English, among others. I get it's not B2B, but LinkedIn has some really good targeting for this context IMO (i.e. went to a British, Australian, US universities living in France)

Best of luck!
Austin Schmidt