Loading...
Answers
MenuHow do I validate an idea in my marketplace for the industry?
Specifically in the sphere of professional services and travel/tourism industry. Thanks!
Answers
Several ways come to mind.
Formulate your idea into one (or better all) of the following + you'll know by interest level if you have a winner.
1) My favorite. Start a Meetup Group (set the zipcode of group) to match the zipcode of a US city where most people originate travel to your target destination.
For example, If your targeting running tours in Chang Mai Thailand, research what city people in US most travel from to visit Chang Mai.
Then run Meetup events related to Thai Travel topics.
2) Package information about Thai Travel into a PDF + sell it via Facebook Ads.
3) Start a Kickstarter project.
4) Speak at existing Travel Meetups + other groups + related conferences about your idea.
What pain points fixed by your solution have you identified that your target market acknowledges?
http://www.salestactics.org/pain-points-back-basics/
Will anyone pay you money for your solution?
And yes, you can sell it before you've made it. You're customizing it for them, or giving it to them at a discount, or both.
That's validation.
There is success and failure in every industry and every market. No Idea is a failure or success. I would evaluate the person responsible for launching said idea instead of the idea itself.
An Idea is but a seed, you have to first find a farmer that specialize in growing that crop, then the farmer will let you know if the seed is damaged, or if it is the right time for planting.
So the short answer is to bring your idea to a farmer.
One way is to create a landing page with the option for people to include their email address if they want to be updated about the product/ service when it's available. Apps often do this while they're creating the product.
I do idea validation. Feel free to have a look at my profile and setup a call.
Related Questions
-
Is this a viable business idea?
You'll need to learn more about, and better define your two personas: A) The type of company willing to pay for t-shirt based advertising B) The type of person that will to wear it. To do this you'll need to access communities where you think those personas would hang out (either online, or in person), and ask them questions (via an online questionnaire, or in an in person interview) that will allow you to characterize the types of people / companies that would be interested. Once you have your two well defined personas you can better design and test your initial service around them. For instance, maybe you've realized through your research that only bars are interested in your service, and maybe they're only interested in women wearing their advertisements. Meanwhile you might have also found that only men would be interested in wearing the advertisement shirts. In this case the idea would not be viable. However if you find personas that do match, and there are enough of them in existance (big enough market), and/or they're interested in paying enough $ (enough to pay for the t-shirts, and your rent, and cleaning, and occasional lost shirts, etc.), then it would be viable. Not _necessarily_ the next big thing, but definitely viable. Let me know if you'd like more detailed advice with regard to conducting interviews, designing questionnaires, how to access potential customers, or even if you'd just like to brainstorm on it some more. It's a fun idea, best, LeeLV
-
How to find a co-founder for travel related startup?
I'd love to hear more. I'm a travel professional with 9 yrs in the industry.MJ
-
What are the best practices in driving tour bookings for our travel agency?
Hi, I've got years of experience in sales and small business management. While not travel-focused, I may be able to help. Why are you so focused on a direct-sales approach? I know travel agents that frequently sell adventure travel products for operators. Have you properly analyzed all the sales channels available to you? Agents have relationships with frequent adventurers who rely on their input when making travel decisions. If agents aren't part of your sales efforts, is it because your margins aren't correct? Are you trying to fix a sales problem with a marketing solution? Let me know if you'd like to book a call. Dave.DC
-
Does Wix.com support an API from Booking.com or other API for B2B Travel Agency?
Yes Wix supports a mulitude of APIs to used for various fetch calls for your web pages. If you already have to API's in mind you can venture off within you WIX code to integrate within your application's processes. There shouldn't be any complications getting this done. Please see the link below for more information https://www.wix.com/code/home/apiAB
-
I am starting a company that will operate a range of niche travel experiences. Are there benefits of using multiple brands for different experiences?
As former CMO of Expedia I can tell you that being focused will trump any theoretical upside of having different names. To this day there's a struggle to build daylight in meaning between Hotels.com and Expedia's core hotel business - and there have literally been billions spent on trying to do that over the years. Get clear on who you're for, the problem you solve, what insight you are building against and your positioning against that. There's enough work there on its' own - believe me. Good luck.SM
the startups.com platform
Copyright © 2025 Startups.com. All rights reserved.