I am putting together a scavenger hunt here in SW Missouri and am trying to figure out ways to convert PGO players into playing our game as well. We have received some great feedback from our target demo, but I am still trying to figure out a few core issues (adoption, platform, structure of the game, etc.) I am looking for an expert to bounce some ideas off of and streamline the project. What would you do to convert PGO players?
Here are some ideas for converting Pokemon Go players to your real-life scavenger hunt game:
Structure the gameplay similarly; have locations players need to visit to find clues or complete tasks. This will feel familiar to PGO players.
Incorporate an augmented reality/GPS element if possible. Let players use their phones to locate clues or complete digital tasks at locations.
Offer collectible badges, trophies, or rewards for accomplishing certain goals or finding hidden items. PGO players love collecting.
Promote exclusive in-game items, like wearables or customizations, that can only be earned by playing your game. Tap into their competitive nature.
Partner with local businesses and attractions to host clues or tasks. PGO players are used to exploring new places.
Leverage community and social features if your game has an app. PGO players enjoy interacting and forming teams or groups.
Promote special timed events or competitions with leaderboards. PGO players love limited events that push them to play more.
Consider sponsoring a local Pokemon Go community group to help promote signups. They can tap their existing networks.
The key is meeting PGO players where they're at with gameplay that feels familiar but also introduces a new challenge or experience to keep them engaged. Focus on collection, exploration, and social and competitive elements.
