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Product Design: How can I build trust, if a 'shared economy' platform is offering a 'once in a lifetime' experience ("share your weddings"), so reviews can't be used?
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Shipra Kayan, Director of User Experience answered:

Ahh - an interesting problem. You could outsource "reputation" to their other social media presence - for instance preview their facebook or instagram profile to see if there is a connection. I wonder if this is even better than reviews actually - especially in such a personal context as attending a wedding. People likely want to look for "someone like me".

I think about trust and reputation a lot as I work at a 2-sided marketplace company. Happy to brainstorm ideas with you :)

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