Loading...
Answers
MenuAre these good software names: Logixess Or Logixeed? A software used in industry to monitor and control field equipment (based on logic). It's B2B
Logix + Excess (Or Success)
Logix + Exceed
Answers
Choosing a business name is a real hang up for some people. I've met would-be entrepreneurs that get so hung up on the perfect name that they never start! That being said a great name is very important. Gone are the days when a name has to have any industry specific meaning (look at Google, Twitter, Apple, etc). In my opinion Logixess and Logixeed are a little hard to pronounce and do not roll off the tongue. Below is a link to a great tool for choosing a name, which also gives you available domains. I created the name for my company "Zapaty" with this tool. Best of luck! Here is the link. http://www.bustaname.com/word_maker
If you have any more questions, feel free to reach out.
No. They are difficult to spell, challenging to pronounce and violate a wealth of basic linguistic principles. But don't believe me: You can prove this to yourself.
Give the names, written down, and nothing else, to 10 people who don't know you. Ask them to pronounce them.
Next, pronounce the names for 10 other people and ask them to spell it. Both tests will fail.
Furthermore, they are neither memorable nor evocative.
You're falling prey to the Latinate myth: if I create a name using etymologies or metonyms, and glom them together, I will have a great name. But you won't. You'll have a glommed-together name instead that does not evoke the meaning of any of the etymological roots or metonyms! Sometimes 1+1 = 0.
For details on the linguistic and branding criteria, read my LinkedIn post "Names That Got Game: 4 Steps To A Killer Name & Getting Buy-In" at:
If you have any questions, don't hesitate to contact me.
Best of luck,
Steven
Related Questions
-
What are the pros and cons of branding under a personal name vs a brand name?
If you are going to lead the workshops: Start with personal branding. Workshops and coaching are by experts and I'd recommend building a personal brand first. People should build trust in you. Then your offerings. Each offering that you have - a workshop, a coaching program etc. - should have it's own branding. You may even have separate websites for each of your offerings. If you are only organizing the business and not going to lead the programs yourself: then you got to do a corporate branding. So people relate to the organization more than individuals delivering the programs. The coaching / self help / personal development / health industry is full of examples of both branding strategies. If you study a few cases, and their business models, you will gain better insights on why they chose their branding strategy. And you can even question if the strategy worked or not. I hope this gives additional perspective to what you are thinking. Feel free to contact me if you want to discuss this further.NM
-
What name should I give to my product? (rebranding)
I like the name "Melissa" — but I wouldn't use a website URL like www.melissahome.com because it just doesn't feel "natural" — I would choose something that implies what Melissa means to us... For example: "Ask Melissa" or something like that. Good luck!KG
-
Is changing my personal name (or use another name) good for business?
I lived in the US for 28 years before returning to Russia. My name is not easy for Americans to pronounce (anything outside of the Anglo-Saxon standard names seems to fit that category). Short version of Stanislov is Stas, so I went with that for them, but I never would change my name. Take pride in the name you were given and the culture you came from. Your parents gave you that name and you have it for a reason. Just because others don't pronounce it just right is no reason to throw away your culture. Oh and Misha is the short Russian version of Michael, if you americanized it, it would have to be Mike.SK
-
What is the most important attribute for a successful high-end lifestyle clothing brand to have?
Your brand must conjure associations beyond the clothing itself. Fabric is only fabric. Attractive design matters, but market competition is enough to drive down prices. If you intend to ask a premium, then your product line must SUGGEST more than it literally is. Eventually, certain brands reach maturity and can point to an established reputation or high-profile adoption by the rich and famous. But you can start out by honing a brand "story" that captivates attention. Parts of that story are visual; others are verbal. Naming -- which is a large part of what I do -- is crucial when it comes to instantaneous unconscious communication. The right name tells your story for you on first contact with investors or consumers. Thereafter, it echoes in the mind, resonating with associations people bring to your product from their own experiences. Those associations add value. This is true whether you're a luxury brand or a maker of upscale outdoor gear like Patagonia, which takes its name from rugged South American highlands. In addition to your brand name, I would recommend paying close attention to all of your written copy. Make it unified and stylish ... in whatever way best fits your product line and intended audience.JP
-
Is it ok from a brand perspective to have different color schemes for your logo for different purposes?
Building a brand takes more than a logo. With that said, consistency is key for obtaining a competitive advantage that speaks to your market for longer. I would recommend against using different styles and colors for various purposes and instead maybe avoid using in lieu of the logo use maybe instead borders or patterns that use your logo's or brand colors. The idea of a logo is to engrave a mission or product into potential customers when they simply see the brand or logo... Once a logo is pushed and promoted you can strengthen that image by enforcing the brands colors through different materials or media :)HV
the startups.com platform
Copyright © 2025 Startups.com. All rights reserved.