Question
As part of my thesis, I have to send off "cold surveys" to small-to-medium businesses and individuals in order to collect data. Sadly to date, I've been getting a 1% conversion rate. I think it is primarily down to the way I am structuring my email messages. Is there anything I can do to improve the language of my email message to make them more persuasive?
This is what I have so far. I would really appreciate any advice:
For individuals: http://imgur.com/T6vY7v1
For businesses: http://imgur.com/uopfMjx
Answer
There is no magic potion in email marketing that I would recommend, and you would drink to make your emails look professional. Email marketing is just like tending a garden. You must give both plants and customers exactly what they need and analyse what they need. Over time, your techniques will improve, and you will yield better results. You can take online courses on email marketing in the meantime: https://www.hubspot.com/resources/courses/email-marketing
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath