Question
I live in South Africa however the site is global. I have a lot of questions regarding outreach, any help would be appreciated. I am essentially trying to sell my site to them so that they cover it, should I be subtle or blatant in this?
-Would email or phone call be better?
-How do I get their phone numbers?
- If I send an email would it be enough to simply say "Hi....this is my exciting new site and it does xyz, I thought you may be interested in covering it. Please let me know if you want extra info."?
-Do I help them craft an interesting angle to the story?
-Do I show them how it ties in with previous stories?
-Do I try to send pics, a link to the site, interesting infographics or attached pdfs about site?
-Do I ask them straight out to cover the story or do I tell them their readers may find value in our offering?
-How do I ensure they don't just read the first line and delete?
Answer
I answer this same question here:
Q: How do you attract the press to write articles about the launch of your product? https://clarity.fm/q/3225
I would be happy to answer specific questions and offer additional suggestions, if you'd like to book a call.
All the best,
-Shaun
