Question
I have recently decided to shift a focus (product/market fit) for our startup based on feedback we received while selling a previous product we built.
At what point is it appropriate to begin a campaign to get in touch with early seed investors?
Answer
After you are growing by 2,000 users a month or by $1,000 revenue a month.
However, you should always be fundraising a little. So, if you are spending 5% of your time before you have reached those KPIs and build relationships with investors and get feedback on the product, that's good.