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Because of their broad audiences and ability to segment, Facebook and Instagram are very effective advertisement platforms for mobile apps. And since Facebook owns Instagram, they make it incredibly easy to places app install ads on both.
You can read more here: https://uplandsoftware.com/localytics/resources/blog/8-ways-to-promote-your-app/#:~:text=Because%20of%20their%20broad%20audiences,app%20install%20ads%20on%20both.
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath

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