Question
The startup will be in travel technology space. Need to come up with a plan on how to get initial subscribers (its a paid service). I am talking about 5-10k per month.
Would like to know what else can we do aside from the usual advice of blogging, SEO, PPC, Ads and mass email.
Answer
Every start-up whether web-based or not has one sole purpose and that is to sell the product it produces and that is how it earn users. To get 5k to 10k users keep the following in mind:
1. Plan your “go-to market” before starting to build the product. Test it during development and have an audience that can benefit from your product, ready to try your beta/MVP.
2. Leverage third party tools to submit to as many early adopters’ sites as possible. Follow up at least a few times with the ones that are relevant to your product/vertical.
3. Figure out the best social media channel and use automation tools to build your following faster and more effectively.
4. Be hyperactive when interacting with early adopters and responding to their feedback, reviews, and comments to establish your credibility.
5. Try free channels to validate your core users and product assumptions first before investing significantly in paid channels or hiring outside companies.
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath
