Question
This is in regards to a blog and although I am not completely limited in content, I think that all the heavy cards should be thrown on the table to make the biggest initial splash. What parts if not all is accurate or inaccurate
Answer
Decide on an annual theme that tracks back to your product or service. Produce 4 quarterly white papers (which require registration to download), promote these using monthly blog post extracts and promote those with weekly tweets and status updates. Happy to advise further. Good luck.
