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Mobile applications: What is the best way to sell an app and the business that created it?
GB
GB
Giacomo Balli, Innovation Consultant answered:

Businesses (therefore also apps) are not sold, they're bought. It will be tricky to find a buyer while still having the upper hand. There are different things to trigger interest but it depends on your specific app.
The best way is to let them know about you and then start talking without writing you want to sell in the first cold email.

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