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Product Design: Apple Product Design | Gaming Question: Should this design of the first iPad racing wheel be changed to look more Apple or not? http://bit.ly/1uuPfYm
EO
EO
Emeka Onuzuruike, I am an Apprenueur based in Lagos, Nigeria answered:

Hello,

1.First of all, you must define your business/marketing objective for this game app. Is this app designed for you to make money or reach users? You must be clear on what you intend your Game app to achieve for you.
From what I see you post here, it seemed to me that your main objective is to reach more users and get lots of downloads for your app. In that case you fall in the category of developers known as "Hunters". In your case, revenue is equally as important as reach and this is reflected in youor choice of iOS as your priority platform. Indeed iOS offers better revenue opportunities.

2. Secondly, having determined your business objective, then you move to the next question. Who is your audience? In this case, you want to target the gamers "sporty and aggressive" niche.
Now, I recommend you visit the Apple store and check the top free, top paid and top grossing charts in the " games"category that you are interested in. In your own case, you better be looking at the "top paid" and "grossing" charts since your main objective is REACH and REVENUE.

3. I suggest your check Google Trends and use the right keyword to see what Games apps are currently TRENDING. This way, you will look at FEATURES of such games to get User Interface devlopement ideas.
You must also give yourself to learning about SEO(Search engine optimization) principles, policies and best practices as it relates to the Apple store.

4. Also check Facebook Games section for developers. I bet you will get cool ideas on User Interface design and codes that will give your maximum REACH
Check for games that are TRENDING on facebook . See https://www.facebook.com/games/browse/top for facebook "Top Charts" games. I can guarantee you that most Facebook Games apps are supported on iOS and also available on the Apple store. These games will give you great User Interface design ideas.

Games apps reach do not depend only on User Interface design, so get into the SEO & Analytics part of the Apple store market place for wise use of "keywords".

Cheers & Have a nice week ahead.

================================

Suggested examples reached by entering "racing" in the Game section of Facebook Games Apps (https://www.facebook.com/games/browse/adventure)

https://www.facebook.com/realracing

Try out a few of these games on your iPad and check out their user experience, which is a key factor for maximum user ENGAGEMENT.

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