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Social Media Strategy: Which link shortener should we use in our social sharing strategy to track our Analytics?
DK
DK
Douglas Karr, Marketing Technology - Speaker, Author, Blogger answered:

We're using Hootsuite's shortener and you can apply your own custom domain to it as well. Additionally, Hootsuite has analytics tracking built into their publishing tool which is quite helpful. Hootsuite also offers an API to shorten links outside of their publishing tool.

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