MarTechie. Guiding businesses of all sizes around conversion led technology solutions. Geek. Digital Marketer. Technologist. MarTech Solutions Expert.
There are individuals and companies that pay hundreds of dollars to get a logo designed for them. And most of them, yes, don't have the idea of what impact the new logo will be able to generate for them. I can guide you to put your best case to the designer and get the logo (or identity) that works best for you and creates the maximum positive impact. Good luck!