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Creating and Selling Online Education

(13)
Created 6 years ago in Sales & Marketing / Publishing

Acquisition: Facebook Ads ($10M+ spent), Youtube Ads ($5M+ spent)

Activation: How to *actually* make a course that people consume

Retention: How to create community, accountability, and a cult-ish customer base.

Value Ladder: Product roadmap, how to monetize and 4x LTV off the initial course sale.

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