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Expertise
MenuFrame Your Identity Problem
Created 2 years ago in Product & Design / Identity
Does your brand or product identity not match who you believe you are, or the customers you are trying to reach?
I will help you identify and frame the problem by
- listening to you freely describe the problem and challenges
- mirror back to the insights I identified in your problem, both rational and emotional, internal and external, and intuitively
- together we will discuss the issue with these insights in focus to frame the problem
*Subsequent calls can cover deeper understanding of the issues at play, and forming actionable solutions.
I will draw on my experience in developing brand identity with B2C and B2B clients, and work with proven business model strutures. I have lead many workshops with corporate customers to develop their brand identity , marketing direction and new product concept development.
My approach is to see the big picture from a holistic view - the rational and logical, and the enotional and interpersonal - both equally important in framing the problem, devising solutions and breaking down the roadblock. You will find me an engaged and passionate partner who genuinely wants to help you mive firward positively.
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Miranda Benoit
France
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Entrepreneur, former Business Strategist & Insights Manager. Holistic problem solver specialising in working together with you to overcome roadblocks & devise solutions. I look at the big picture to help you frame the problem, both rational & emotional roadblocks, spark new thought paths to widen your understanding of potential factors at play, and work with you to devise potential solutions. My approach integrates listening and mirroring, designed to expand your understanding of the problem - the invaluable first step to creating a solution. My approach is holistic, which unearths aspects you may not have considered or cannot see right now. I am passionate in helping people become unstuck and move forward, using my ability to analyse a situation from both left & right brain perspectives. I am a strong logical thinker while also a strong empath. I have over 20 years of professional B2B experience in strategic thinking, problem analysation, human behaviour understanding and crafting solutions. I offer my service on Clarity as I am genuinely passionate about help others succeed by overcoming roadblocks.
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