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Expertise
MenuOmnichannel Analytics
Created 12 years ago in Product & Design / Metrics & Analytics
I have more than twenty-five years of analytics experience, including stints as Vice President of Database Marketing at Nordstrom, Director of Circulation at Eddie Bauer, and Analytics Manager at Lands' End. I've worked with more than 100 CEOs/CFOs/CMOs since founding my own consultancy in 2007. I help Executives understand how Customers interact with Channels, Merchandise, and Marketing. In a typical catalog-centric project, I can generate $1,000,000 of annual, incremental profit for an average $100,000,000 business. With a quarter century of analytics expertise, I can help you with your customer insight challenges.
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Kevin Hillstrom
Greater Seattle Area
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President of MineThatData, a consultancy that helps CEOs understand the relationship between Customers and Marketing, across all channels. Former Vice President at Nordstrom, former marketer at Eddie Bauer and Lands' End. More than 100 clients since founding MineThatData in 2007.