Founder of Modular Marketing and InterimCMO, Head of Marketing at IgniteTalks, startup advisor & mentor at TechStars & Highway1. Previous: VentureBeat, HuffPost, and Federated Media.
Working with 100s of startups as a Mentor and Advisor at leading tech accelerators, I witnessed how hard it is for early stage companies to nail it -- they were almost all struggling with how to talk about their companies or products in a memorable, relevant way that brought results. And yet they continued to tweak their technology without solving the problem of *perception* in their customers’ eyes. -- I help early stage companies define the value of their product / service in a way that translates into performant landing pages, qualified leads, and revenue -- I help hardware companies find relatable language to reach their non-technical customers -- I help pre-launch companies get funded because they know how to talk about the problems they’re solving in a compelling way Whether you need a stronger brand for press coverage, venture funding, a new product launch, or a total overhaul after a pivot, I can help you figure out how to position your company.
Most pitch coaches have studied the theory and read everything there is to read on the subject, but have not actually done what you want to do. Working with startups as a Mentor and Advisor at leading tech accelerators and founding my own companies, and coming from 5 years in the media and publishing industry, I’ve seen and developed literally hundreds of pitches. Some have secured venture funding. Some have landed my clients highly visible press writeups. And one got my previous company acquired. Oftentimes the only thing standing in the way of achieving any of these things is how you talk about what you do and how cohesively you prepare your deck or statement. I love working with startups who have found product-market fit and just need that little bit of calibration to get a compelling message across.
Thanks Megan for the great advice! Thought-provoking and super helpful. Look forward to chatting again in the future.
Great call with Megan as she continues to advise our startup on our marketing strategies.
Great call (Megan also speaks Italian!) - we discussed a new project I'm working on in the fashion/travel/tech space, and I've found not only a strategic advisor, but also my persona. I've read her blog posts on how to get press in advance, so we focused most of the call on viral loops on social (she's a pretty strong Instagrammer too!). Talking to her was like reading her articles, clear and to the point. I also really liked the questions she asked me, and her attention to the details.
Amazing call with Megan - to the point and very actionable! She quickly grasped the situation and helped me navigate the issue. I couldn't have asked for more. Her experience is top notch - and she's dynamic and capable of tailoring her advice to YOUR business.
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