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Video Game Marketing and Public Relations
Created 11 years ago in Sales & Marketing / Public Relations

I've successfully promoted and launched over 100 video game titles across all major platforms including online, mobile, PC and console, leading all aspects of public relations, marketing, partnerships, community management, trade shows and press events. If there is a way to gain organic or affordable exposure for your video game title, I can help you identify it or provide additional approaches, find proven partners and even help you execute them. For a complete overview, please take a quick peek at this deck: http://www.slideshare.net/MarioRKroll/capabilities-deck-uber-strategist-june-2014
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Mario Kroll
Raleigh, NC
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Creating Profitable Relationships through PR, Marketing and High-Value Introductions. Entertainment and technology industry professional with extensive executive, managerial, entrepreneurial and hands-on success. Creative problem solver, passionate about creating great products, building strong brands and delighting customers. Connects the right pieces and partners, making the whole greater than the sum of its parts. Native fluency in English and German with a unique blend of North American and European cultural awareness. http://uberstrategist.link/whatwedo
Reviews (69)
Mario was helpful and generous with both his time and network.
Source: Clarity Matt Littin Jul 24, 2014Clear and concise, Mario is always a great help. His ability to cut right to the point and deliver makes us feel like we get our money's worth time and again. Highly recommended!
Source: Clarity Yehuda goldberg Jul 24, 2014Mario provided great feedback and brought some very original insight and ideas to the conversation. He's a total marketing pro and it was awesome to be able to set up a short session to pick his brain!
Source: Clarity Dave Beaudoin Jul 23, 2014Mr. Kroll and the Uberstrategist have helped solidify my company's presence on the web, and has maximized our exposure. He knows how to attract specific niche audiences and his experience in bringing hundreds of games to market gives you a "big office" presence with a "small office" feel. He helped us in new ways and consulted with us on our ultimate strategy. The word "recommend" doesn't adequately cover how we feel about Mr. Kroll (Mario) and Uberstrategist.
Source: LinkedIn Gray Hogan May 27, 2014Mario Kroll has become a vital asset to Operation Supply Drop's lead up to this year's 8-Bit Salute 24-hour gaming marathon, providing support by pushing out well-scripted press releases to his list of industry contacts. This adds a level of "spit and polish" to our charity organization that was otherwise lacking; great to have him on our side!
Source: LinkedIn Stephen "Shanghai Six" Machuga May 27, 2014I was fortunate enough to meet Mario as he was launching his consulting company in late 2013. With a broad background in marketing, social media, public relations, gaming, publishing and all-around business acumen, I found him an invaluable partner during my Kickstarter campaign for my card game CLEVER, which ultimately achieved all stretch goals and nearly doubled the funding goal. Mario was extremely generous with his time, was a constant sounding board, and unlike many other contractors or consultants, I usually forgot that he wasn't an equally-vested, fully-comitted partner in my company. I can't recommend Mario highly enough.
Source: LinkedIn Jason Santa Maria May 27, 2014I highly recommend Mario. World class work and performance.
Source: LinkedIn Christopher Russell May 27, 2014Working with Mario during his tenure at Wargamer.com was a productive and beneficial experience. His efforts were not just integral to building up the readership and visibility of the website, but his creativity and proactive nature provided me with new editorial opportunities for the games I represented. He's a key component of any company that's lucky enough to have him.
Source: LinkedIn Michael Shelling May 27, 2014Mario is always a pleasure to work with. His excllent work ethic and glowing personality makes him one of the easiest people to work with.
Source: LinkedIn Bryan Davies May 27, 2014Mario was more than an editor in the time I knew him at wargamer.com. He functioned in both a publisher and editor role, spending entrepreneurial hours and energetically building the site to what it is today. As occasional competitor and constant colleague, I highly commend him.
Source: LinkedIn Johnny Wilson May 27, 2014the startups.com platform
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